The name of product or service must remind the person and the listener of positive things another ways to use ethnic or linguistic identity. Take the example of the following name the Arabian Gulf Seafood Company. I will buy their products because I’m Muslim and the prophet peace be upon him was an Arab and Quran was revealed in the Arabic language.
Only a muslim will love Arabic language. This name will make it easy to reach all the Arabic speaking TAM or the total addressable market. And those who love Arabic and hence by extension, all Muslims because only a muslim can love Arabic. Logos matter if you don’t put the thing you’re selling on the logo, the viewer will think the viewer will have to use brain cells to guess what you’re selling.
And money flows on the path of least resistance. So do not create resistance for the customer in any way another way is to match two words together. We supplicate to Allah to guide us in giving good names Ameen.
Islamic Principles Website 